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Suzana Apelbaum

Creative Director / Anomaly

 

A recognized industry innovator and globally award-winning creative, Suzana has vast experience working with top brands including Coca-Cola, Microsoft, Fiat, Google, Red Bull, Cadbury Adams, Unilever, Pampers, BlackBerry.

Suzana began her advertising career as a copywriter in Rio de Janeiro, at one of Brazil’s pioneering digital agencies. There, she took part on the creation of one of the first world exhibition of web-art called “My City” which was exhibited in Brazil, Spain and Italy. In 2000, she moved to Sao Paulo and worked as Creative Director at some of the largest and most respected digital agencies in the world, like AgenciaClick and JWT. In 2005 she took on the challenge of infusing Africa (a big and traditional agency) with digital culture and creative excellence; and just two years later, that agency placed second as Interactive Agency of the Year at the Cannes Festival. In the last years, Suzana was partner and Chief Creative Officer of Hello Interactive, an agency belonging to the Brazilian ABC Group. In 2010 Suzana moved to New York to work as ECD of StrawberryFrog, and now she is working at Anomaly, where she leads innovation projects and digital campaigns for clients such as Converse, Amex, Budweiser and Renaissance Hotels.

In addition to serving as a juror at top advertising shows such as Cannes Lions, One Show Interactive, ANDY Awards and D&AD, Suzana has won 19 international awards including a Grand Prix at the London International Awards. Suzana was also elected the Brazilian “Online Creative Professional of the Year” by MMonline Awards, was nominee in 2010 for the Digital Professional of the Year by ABP (Brazilian Association of Advertising), and was recently elected one of the World Most Influential Creative Directors by AdWomen.org

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Adidas - "Hello Tomorrow"

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Nike - "Tag"

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Valisére - "My First Bra"

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Folha de São Paulo Newspaper - "Hitler"

Apple - "Get a Mac"<br />

Apple - "Get a Mac"

Diesel - "Be Stupid"<br />

Diesel - "Be Stupid"

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UNIQLO - all their campaigns, but especially "Uniqlock"

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IKEA - "Cats"

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Nike Livestrong - "Chalkbot"

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Disney - "Magic Happens"

The Hour of the Star<br />photo credit: Wikipedia

The Hour of the Star

Clarice Lispector

Poetic Anthology<br />photo credit: robpacker.wordpress.com

Poetic Anthology

Vinicius de Moraes

Blindness<br />photo credit: Wikipedia

Blindness

José Saramago

The Power of Kabbalah<br />photo credit: barnesandnoble.com

The Power of Kabbalah

Yehuda Berg

The Celestine Prophecy<br />photo credit: Wikipedia

The Celestine Prophecy

James Redfield

Life as it is<br />photo credit: amazon.com

Life as it is

Nelson Rodrigues

Siddhartha<br />photo credit: Wikipedia

Siddhartha

Hermann Hesse

The Invisible Actor<br />photo credit: amazon.com

The Invisible Actor

Yoshi Oida

Mafalda<br />photo credit: Wikipedia

Mafalda

Quino

The Long Tail<br />photo credit: digital-lifestyles.info

The Long Tail

Chris Anderson

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Eternal Sunshine of the Spotless Mind

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Magnolia

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Pulp Fiction

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Dial M for Murder

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Pina

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Vicky Cristina Barcelona

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Central Station

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All About My Mother

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Singin' in the Rain

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Matrix

Brunch at Parque Lage, Rio de Janeiro, Brazil<br />photo credit: Wikipedia
Brunch at Parque Lage, Rio de Janeiro, Brazil

Brunch at Parque Lage, Rio de Janeiro, Brazil

Watch a music concert of some new talent at SESC Pompéia, São Paulo, Brazil<br />photo credit: Pedro Kok
Watch a music concert of some new talent at SESC Pompéia, São Paulo, Brazil

Watch a music concert of some new talent at SESC Pompéia, São Paulo, Brazil

Pedra do Arpoador, Rio de Janeiro, Brazil<br />photo credit: shafir.info
Pedra do Arpoador, Rio de Janeiro, Brazil

Pedra do Arpoador, Rio de Janeiro, Brazil

Eat a salad at Gula Gula, Rio de Janeiro, Brazil<br />
Eat a salad at Gula Gula, Rio de Janeiro, Brazil

Eat a salad at Gula Gula, Rio de Janeiro, Brazil

Fundació Joan Miró, Barcelona<br />photo credit: Wikipedia
Fundació Joan Miró, Barcelona

Fundació Joan Miró, Barcelona

Museum of Modern Art, New York<br />photo credit: Wikipedia
Museum of Modern Art, New York

Museum of Modern Art, New York

Musée Rodin, Paris<br />photo credit: Wikipedia
Musée Rodin, Paris

Musée Rodin, Paris

Walk on the High Line, New York<br />photo credit: Wikipedia
Walk on the High Line, New York

Walk on the High Line, New York

New York in the summer<br />photo credit: ecovelo.info
New York in the summer

New York in the summer

Go shopping in Vila Madalena, São Paulo<br />photo credit: insidesaopaulo.com
Go shopping in Vila Madalena, São Paulo

Go shopping in Vila Madalena, São Paulo

Fred Astaire<br />photo credit: Wikipedia Fred Astaire
Bette Davis<br />photo credit: Wikipedia Bette Davis
Caetano Veloso<br />photo credit: Wikipedia Caetano Veloso
John Lennon<br />photo credit: Wikipedia John Lennon
Denise Stoklos<br />photo credit: denisestoklos.uol.com.br Denise Stoklos
Henri Cartier-Bresson<br />photo credit: Wikipedia Henri Cartier-Bresson
Charlie Chaplin<br />photo credit: Wikipedia Charlie Chaplin
Ella Fitzgerald<br />photo credit: Wikipedia Ella Fitzgerald
Ernesto Neto<br />photo credit: http://universes-in-universe.de/ Ernesto Neto
Fernanda Montenegro<br />photo credit: Wikipedia Fernanda Montenegro
Bear 71 - Interactive Documentary<br />

Bear 71 - Interactive Documentary

Arcade Fire - "The Wilderness Downtown"<br />

Arcade Fire - "The Wilderness Downtown"

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Singing Fingers

BlaBla - a film for computer<br />

BlaBla - a film for computer

Rafaël Rozendaal<br />photo credit: tosic.com

Rafaël Rozendaal

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Mini Cooper – "Counterfeit Campaign"

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Sounds of Hamburg

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Pilot Pen Handwritten

Pandora<br />

Pandora

Instagram<br />photo credit: londonsole.blogspot.com

Instagram