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Stefan Schmidt

Founder / dieckertschmidt, Berlin

 

Stefan started out as a Copywriter at Publicis in Frankfurt in 1987. He rose to fame at Ogilvy & Mather in the early 90’s, where he created campaigns for Deutsche Bahn, Pro Kennex Tennis Equipment and American Express. He left O&M in 1994 to join Springer & Jacoby in Hamburg working on Spiegel and Mercedes Benz. In April 1999 he was one of the founding members of S&J International in London.

In April 2002 Stefan took over the role of Chief Creative Officer of TBWA\Germany, while still writing ads for the clients handled in the Berlin office – adidas, Apple, Playstation, Absolut Vodka, Mars and McDonald ́s.

In December 2009 TBWA appointed Stefan to the new post of Creative at Large/ Europe.

In January 2012 he opened his own creative shop in Berlin together with his Art Director Kurt Georg Dieckert whom he partners with since the mid-nineties.

Stefan has won hundreds of international creative awards for Mercedes Benz, Lufthansa, Spiegel, Playstation, adidas and Kawasaki including Cannes, Clio, Euro ADC, Eurobest, Golden Drum, D&AD and New York Festival.

He is a member of the German Art Directors Club and the British D&AD.

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Old Spice - "The Man Your Man Could Smell Like"

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