Adrian’s unofficial title is Chief Creative Cheerleader. His official role is to scale out the success he had with McCann Bucharest across Central and Eastern Europe.
In 2011, Adrian was the first creative director to bring a Cannes Grand Prix behind the former Iron Curtain (still a very real barrier in some people minds – he is working also on fixing that). He didn’t stop in 2012 with Grand Prizes in Eurobest and Cresta. Adrian worked for a now famous Romanian chocolate, but knows equally well Coca-Cola or Vodafone.
