Aderwise newsletter

Stay informed on our latest news!

Syndicate content

José Miguel Sokoloff

President / Lowe Global Creative Council & Co-Chairman and CCO / Lowe SSP3 Colombia


José Miguel was born in Medellin Colombia but has lived most of his life in Bogota. He graduated from Business School and went directly into advertising as a trainee in Leo Burnett. Just 4 years later he was appointed VP General Creative Director. He held that job for 6 years and in the process helped make Leo Burnett the most creative agency in the market at the time.

In 1996 he founded his agency, SokoloffSamperPolarMora (SSPM) with 3 partners. It went on to become a leading force of creativity in Colombia. The agency joined Lowe and Partners in 1998, and changed the name to Lowe/SSP3.

José Miguel is recognized as one of the leading Latin American creatives and agency leaders. He and his agency have won awards at every significant show in our industry. More recently in the past 3 years José Miguel won the only D&AD Black Pencil Awarded in 2012 and Latin America's first. He also won over 7 Lions including a Titanium Lion, the UK IPA Effectiveness Grand Prix, the Jay Chiat awards Grand Prix among others.

In 2013, Lowe SSP3 was awarded Advertising Age’s International Agency of the Year, the first time a Colombian agency has won this accolade.

He has been a juror in all major local awards and internationally at Cannes, San Sebastián, Fiap, Clio, New York Festivals, el Ojo de Iberoamérica, Caribe, Wave etc. In 2013 was a Juror on the Titanium Cannes Lions panel and President of the Promo and Direct Jury at Spikes Asia.

See video

Benson & Hedges - "Swimming Pool"

See video

Heineken - "Water in Majorca"

See video

Stella Artois - "The Flower Seller"

See video

The Independent - "Litany"

See video

Nike - "Tag"

See video

Nike - "Write the Future"

See video

Dove - "Real Beauty Sketches"

Havaianas / Print Campaigns<br />photo credit:

Havaianas / Print Campaigns

See video

Pepsi - "Archaeology"

See video

Nike - "Revolution"

A Short History of Nearly Everything<br />photo credit: Wikipedia

A Short History of Nearly Everything

Bill Bryson

Up the Agency: The Funny Business Of Advertising<br />photo credit:

Up the Agency: The Funny Business Of Advertising

Peter Mayle

Skinny Legs and All<br />photo credit: Wikipedia

Skinny Legs and All

Tom Robbins

Animal Farm<br />photo credit: Wikipedia

Animal Farm

George Orwell

Love in the Time of Cholera<br />photo credit: Wikipedia

Love in the Time of Cholera

Gabriel García Márquez

Harry Potter<br />photo credit: Wikipedia

Harry Potter

J. K. Rowling

The Omnivore's Dilemma<br />photo credit: Wikipedia

The Omnivore's Dilemma

Michael Pollan

Delirious New York<br />photo credit:

Delirious New York

Rem Koolhaas

The Mirror Makers<br />photo credit:

The Mirror Makers

Stephen Fox

The Way To Cook<br />photo credit: Wikipedia

The Way To Cook

Julia Child

See video


See video


See video

Star Wars: Episode VI - Return of the Jedi

See video

Midnight in Paris

See video

Wings of Desire

See video

Raging Bull

See video

Jean de Florette

See video

The Shining

See video

Kill Bill

See video

Yellow Submarine

Arzak Restaurant, San Sebastian, Spain<br />photo credit:
Arzak Restaurant, San Sebastian, Spain

Arzak Restaurant, San Sebastian, Spain

Amanpuri, Phuket, Thailand<br />photo credit:
Amanpuri, Phuket, Thailand

Amanpuri, Phuket, Thailand

Hôtel Le Bristol, Paris, France<br />photo credit:
Hôtel Le Bristol, Paris, France

Hôtel Le Bristol, Paris, France

Bogotá, Colombia<br />photo credit: Wikipedia
Bogotá, Colombia

Bogotá, Colombia

West Village, New York<br />photo credit:
West Village, New York

West Village, New York

The Standard Grill, New York City<br />photo credit:
The Standard Grill, New York City

The Standard Grill, New York City

Beaver Creek, Colorado<br />photo credit:
Beaver Creek, Colorado

Beaver Creek, Colorado

London, England<br />photo credit: Wikipedia
London, England

London, England

El Mercado Restaurant, Lima, Peru<br />photo credit:
El Mercado Restaurant, Lima, Peru

El Mercado Restaurant, Lima, Peru

Home<br />


Beltrán Obregón<br />photo credit: Beltrán Obregón
Keith Haring<br />photo credit: Keith Haring
Vik Muniz<br />photo credit: Vik Muniz
William Cordova<br />photo credit: William Cordova
Óscar Murillo<br />photo credit: Óscar Murillo
Johanna Calle<br />photo credit: Johanna Calle
Mark Rothko<br />photo credit: Mark Rothko
Ellsworth Kelly<br />photo credit: Ellsworth Kelly
Gilbert and George<br />photo credit: Wikipedia Gilbert and George
Miguel Ángel Rojas<br />photo credit: Miguel Ángel Rojas
See video

Metro Trains Melbourne - "Dumb Ways to Die"

iPhone Apps<br />

iPhone Apps

iTunes<br />


YouTube<br />


Amazon<br />


BuzzFeed<br />


The Daily Beast<br />

The Daily Beast

Epicurious<br />


Zagat<br />


Little Black Book<br />

Little Black Book